Identifying and Prioritizing Stakeholders and Publics

Public Relations Course

Welcome to Identifying and Prioritizing Stakeholders and Publics, a module of Public Relations course. Please, click in one on the lessons below to start.

Lessons in this module

Stakeholder Management and Prioritizing Publics start lesson
The Situational Theory of Publics Predicts Active or Passive Behavior start lesson
A Contingency Approach to Public Relations Strategy start lesson
Case: Building a Corporate Headquarters in a Prestigious Neighborhood start lesson
Chapter Summary start lesson