Marketing & Public relalations Course
The purpose of this free course is to introduce you to the concepts of strategic public relations. It's based in current research and scholarly knowledge of the public relations discipline as well as years of experience in professional public relations practice.
Online Marketing Essentials
When writing the preface to the second edition of eMarketing, I mused on some of Quirk’s milestones. In fact, when I started Quirk almost twelve years ago, it was yet another one of my crazy entrepreneurial adventures. I had little idea back then of what Quirk would grow into today.
Advertising Campaigns: Start to Finish
Advertising can be fun. A great ad can bring tears to your eyes. Another piece can be obnoxious. Ads influence our desires and beliefs about the world in profound ways (for better or worse).